According to the “2022-2026 China E-commerce Packaging Market Feasibility Study Report” released by the Xinsijie Industry Research Center, under the influence of the COVID-19 epidemic, The global traditional retail industry has been hit hard, but the e-commerce market has maintained a continuous growth trend. , so the attention of the e-commerce packaging market has also increased. As early as 2020, the global e-commerce packaging market reached 49.5 billion US dollars, and with its development speed, it is expected to exceed 100 billion US dollars in 2026.
Personalized customization
Nowadays, the trend of market branding has become more and more intense. How to stand out in the sea of goods on many e-commerce platforms and let people remember you quickly in this fast-moving era? Personalized customized packaging can meet your needs.Unique packaging structure design, in line with the color pattern of the product, etc.These are the advantages and highlights of personalized customized packaging.Merchants can custom design their own packaging for your product, your audience, or discounted holiday events.
Green
Environmental protection is already a common topic, but this trend is a point that all industries cannot ignore. Under the advocacy of the government, whether in Asia or Europe and America, more and more consumers are concerned about the concept of environmental protection and deeply rooted in the hearts of the people. With more and more packaging produced by e-commerce, recyclability and recyclability are the dimensions that merchants should focus on.
Multifunctional
Nowadays, a single product cannot meet the needs of consumers to the greatest extent, whether it is a combination of suits, collocations, functions, etc. The packaging problem involved is also a problem that merchants need to consider. If one package can solve several needs, I believe this is a trend that consumers are willing to accept. For example, a Japanese company recently launched a preservative paper that can be used for food packaging. It is made by first immersing the base paper in an ethanol solution containing 20% succinic acid, 33% sodium succinate and 0.07% sorbic acid, and then drying it. Foods with marinade in this paper package can be stored at 38°C for 3 weeks without deterioration. Believe that the role of packaging is not only storage.